Are you wanting to sell dollar candy bars for fundraisers? You’d better hurry. The rumors circulating throughout the candy bar fundraising industry is that the last of the national manufacturers will soon exit the one-dollar candy bar market.
But that does not mean there will not be any dollar candy bars for fundraisers. In the future, you will probably need to sell a brand of candy that you may not have heard of. That means either the Original One Dollar Bar or Heberts or one of the other fundraising specific candy lines since they are committed to staying in the dollar candy bar business for the time being.
Using a fundraising specific candy line offers a few benefits:
1. You will not be competing with discount stores or grocery stores that might tend to sell name brand candy as loss leaders and thus put pricing pressure on the actual product. That continues to happen even as companies like M&M/Mars are getting out of the dollar candy fundraising business.
2. The candy bars are actually bigger. That has been the biggest complaint about one dollar fundraising candy bars. The size of those bars has shrunk and shrunk over the last few years until it reached the point that further reducing the size was no longer practical.
3. The minimum order for fundraising specific candy is often less. You can purchase one case of some candy bars. The national brands were designed to sell to larger groups and often had 6 or 7 case minimum orders.
The fact of the matter is that the day will come when there are no more dollar candy bars for fundraisers. But for today you can still get great candy bars to sell for a buck.